Do not confuse print management with print brokering

NotPrintBrokering.jpgConsidering that companies allocate an estimated three to five per cent of their total expenditure on printed materials, it is logical that print management solutions are implemented to streamline print procurement. However, there is still some misunderstanding as to what print management is, resulting in many companies not utilising it and hence not benefitting from this valuable procurement service, Christian Bell, head of Sales and Marketing at Point, tells SmartProcurement.

“Sometimes it’s easier to explain what print management isn’t!” says Bell.

It is not print brokering – or the process of simply trying to secure better pricing on a job-to-job basis. Print management is a supplier-centric model offering a holistic print solution and the outsourcing of the printing process. It involves systems implementation throughout the client business, in fact, throughout the entire print supply chain. This ultimately ensures procurement of print at the best rates, quality control from paper to colour to Corporate Image considerations and also inventory storage of printed documents and materials.

“The use of a print management service consistently results in an average saving or net benefit of around 20% on our clients’ total print spend. This is achieved through a combination of a powerful electronic buying platform, which enables every job to be tendered out to suppliers who can most efficiently produce the job and the application of expert knowledge of the Point team.”

Print procurement presents the second largest area for corporates to be more cost effective, increase efficiency and improve shareholder value, according to the National Association of Purchasing Managers in the United States. With print procurement a growing sector in South Africa and in light of the recent economic recession, combined with a steady drive for companies to look for sustainable solutions, print management is demonstrating its effectiveness and is becoming a popular solution. Not only does it produce significant results when it comes to working within budget, but it also frees capital for companies to allocate to other areas of the business.


ChristianBell_May2013.jpgPricing in the print industry is governed by three forces: volume, capacity and influence, says Bell. Working with a good print management partner ensures companies leverage all three.

Point has also seen further benefits for the customer, such as improved supplier performance (colour management and on-time delivery at a very high quality). Management information regarding print spend, departmental analysis, environmental considerations, amongst many other areas, add substantially to an organisation’s ability to better understand and thus manage its procurement.

Improved customer service and an effective communication process between the print supplier and print owner improves the business-to-business relationship and the end result of the print job itself.

It is for these reasons that print management has evolved globally into a multi-billion dollar industry managing the entire print product supply chain from pre-press to distribution solutions. Print and marketing production offers valuable solutions to local and international corporates.

For more information on print management solutions contact Christian Bell at Point

Leave a comment

SmartProcurement Newsletter

Please enter your details below to receive the SmartProcurement Newsletter for FREE on a regular basis.

As part of the SmartProcurement Newsletter you will be receiving World Class Procurement News, Tools, Tips, Tactics, Procurement Training updates, Upcoming Events, and the latest Procurement Career Openings.

* Email Address:
* Title:
* First Name:
* Surname:
* Company:
* Country:
* Public / Private:



Career opportunites

Warehouse Manager

  • <500 000 Gauteng Logistics & Warehousing Operations, Planning & Inventory Permanent
R400 000 - R480 000 CTC per annum.Location: ...More

Supply Chain Analyst

  • <500 000 Analyst Permanent Supply Chain Western Cape
R400 000 - R500 000 per annum.Location: Cape ...More

Commodity Manager

  • <500 000 Commodities Gauteng Permanent Procurement Consultant
R650 000 - R750 000 per annumLocation: Cape ...More

Logistics Manager

  • <500 000 Gauteng Logistics & Warehousing Operations, Planning & Inventory Permanent
Salary: R 800 000 - R 900 000 ...More

Demand Planner

  • <500 000 Gauteng Operations, Planning & Inventory Permanent Projects / Category Management
Salary: R 600 000 - R 650 000 ...More

Supply Chain Analyst

  • <500 000 Analyst Gauteng Permanent Supply Chain
R600 000 - R700 000 per annum Location: ...More

Commodity Manager

  • <500 000 Commodities Gauteng Permanent Procurement Management
R850 000 - R1 000 000 per annumLocation: ...More

Commodity Manager

  • <500 000 Commodities Permanent Procurement Management Western Cape
R700 000 - R850 000 per annum,Location: Western ...More

National Supply Chain Manager

  • <500 000 Across borders Permanent Procurement Management Supply Chain
R750 000 - R1 000 000 per annum,Location: ...More

Industrial Engineer

  • <500 000 >500 000 Industrial Engineer Operations, Planning & Inventory Permanent Western Cape
R450 000- R500 000 CTC per annum,Location: Western ...More

Commodity Manager

  • <500 000 Commodities Gauteng Permanent Procurement Management
Category: Procurement,Salary: R700 000 - R800 000 per ...More

Supply Chain Manager

  • <500 000 Gauteng Permanent Procurement Management Supply Chain
Category: Consulting,Salary: R750 000 - R800 000 CTC ...More

Logistics Manager

  • <500 000 Across borders Logistics & Warehousing Permanent Procurement Management
Category: Logistics,Salary: R900 000 - R1 000 000 ...More

Demand Planner

  • <500 000 Gauteng Operations, Planning & Inventory Permanent Projects / Category Management
Area of Specialisation: Planning,Salary: R500 000 - R650 ...More

Industrial Engineer

  • <500 000 Analyst Gauteng Industrial Engineer Permanent
R800 000 - R850 000 CTC per annum.Location: ...More

Security Manager

  • <500 000 Analyst Gauteng Permanent Procurement Officer / Specialist
(Total Cost to Company R350K - R550K).This is ...More

Operations Manager

  • <500 000 Gauteng Operations, Planning & Inventory Permanent Projects / Category Management
(Total Cost to Company R650k - R750k) excluding

Commodity Manager Raw Materials

  • <500 000 Commodities Gauteng Permanent Strategic Sourcing
(Total Cost to Company R980k - R800k) excluding ...More

Commodity Manager Logistics

  • <500 000 Commodities Gauteng Logistics & Warehousing Permanent
(Total Cost to Company R1mil - R900k).Industry: Engineering

Procurement Consultant

  • <500 000 Gauteng Permanent Procurement Consultant Procurement Management
(Total Cost To Company 550K - 450K) includes ...More